2024 Bruce Cottington Award

dorisandsage

Minnesota Milk recognizes Moo Booth founder Doris Mold for her impact on dairy

Announcing the 2024 Bruce Cottington Friend of Dairy

The Minnesota Milk Producers Association, the state’s dairy advocacy group, today announced the recipient of its Bruce Cottington Friend of Dairy award. Doris Mold was recognized by the group for her exceptional leadership and involvement in Minnesota’s dairy industry.

The association will formally present Mold with the award during its upcoming annual meeting on February 4, 2025, in St. Paul, followed by the annual Dairy Day at the Capitol on February 5.

Throughout her career, Mold has been an influential advocate for the dairy community and helped educate millions about agriculture, primarily through the iconic Moo Booth at Minnesota’s State Fair. The fair’s nearly two million annual attendance in 12 days makes it the highest daily attended fair of any in the country.

Mold founded the Moo Booth in 1991 after recognizing the need for a greater focus on agricultural education.

“Most people don’t have a farm to visit or a farmer in their family, but they’re curious about where their food comes from and want to be connected to agriculture,” Mold said. “I recognized this from the visitors we had at the Milking Parlor during the fair, and I knew there was a need for more ag education, which led to the creation of the Moo Booth.”

The Moo Booth has grown and transformed over time into a dynamic educational experience and a prominent attraction at the state fair.

Mold is passionate about educating the public and sharing her knowledge through the booth.

It gets people talking and thinking about where their food comes from and helps create an understanding and appreciation for farming and the whole farm-to-consumer food chain, she says.

Since founding the Moo Booth, Mold has reached hundreds of thousands of people at the fair and millions indirectly through media appearances.

Mold’s passion for agriculture education extends to her involvement in other organizations and ag-related activities. As a state-winning Dairy Quiz Bowl coach, long-time 4-H leader and FFA volunteer, she’s had the opportunity to serve as a mentor to many.

“Watching young people, I’ve had the chance to work with over the years continue to progress and find success in agriculture is extremely rewarding for me,” she said. “It’s important to me to support them on their journeys. I had mentors at a young age, and now it’s an honor to be that for others.”

In addition to her work at the Moo Booth and mentoring young people, Mold is dedicated to supporting other women in the agricultural community. She co-founded the Women’s Agricultural Leadership Conference, which celebrated its 26th event this year.  She is also actively involved in the Cultivating Resiliency for Women in Agriculture program, which focuses on coping with stress.

“Minnesota Milk is proud to honor Doris with this award for her outstanding achievements and dedication to the agricultural community,” Garrett Luthens, the association’s board president, said. “We thank her for her educational efforts that have had an incredible impact on the dairy community.”

Minnesota Milk awarded its first-ever Friend of Dairy award in 2006 to Bruce Cottington, a lifelong dairy enthusiast who spent countless hours promoting agriculture, FFA, 4-H and the state’s dairy industry. The award took on his name and is given out in select years to recognize individuals who foster Minnesota Milk’s ideals and goals through their personal efforts.

For more information about this year’s Bruce Cottington Friend of Dairy award winner and past winners, visit mnmilk.org.

Photos:

Doris and her cow Sage

Minnesota Milk logo

About Minnesota Milk:

Minnesota Milk Producers Association is the Minnesota dairy industry’s leading grassroots organization. Its strength comes from members working together and focusing on three key areas: policy, engagement and membership. By focusing on these areas, the organization will advance the success of Minnesota’s dairy producers. More information: www.mnmilk.org.